TOKIDOKI, UPPER PLAYGROUND, I-AM-8-BIT ARTISTS CREATING NEED FOR SPEED NITRO DESIGNS


tokidoki.jpg

8.13.2009

Brandon Boyer

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I legitimately sometimes worry that I’m quickly devolving into a parody of myself, and it sure doesn’t help when this happens: EA Montreal have announced new partnerships for their upcoming Wii and DS-bound racer Need for Speed Nitro, and, having paid almost no mind to the game in previous months, it’s suddenly squarely on my radar.

Why? Because those partnerships are with: Italian vinyl toy/design studio Tokidoki (whose car you see above), SF art brand Upper Playground — a collective that includes the respective bunny-skulled and heavy-handed art of Offworld faves Jeremy Fish and Sam Flores — and, finally, all the artists behind the past few years of I-am-8bit shows.

EA says each have “created custom skins for a wide variety of vehicles including the Lamborghini Gallardo, Dodge Challenger, Dodge Charger R/T, Volkswagen Type 2 and Subaru Impreza WRX,” and have “provided over 140 stylistic brushes that players can use to paint and personalize their ride,” and now my lifelong dream to make a car with a CactusPup or sad/cute/hardcore rabbit on it go really really fast can finally be fulfilled.

Need for Speed Nitro [EA Montreal]

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